AREA MANAGER

The Area Manager will report into the Assistant Operations Director to drive sales and profitability through the performance and development of Retail Managers by ensuring:

• Delivery of operational and commercial standards throughout all stores in the area
• Compliance in all areas of compliance activities

Job Responsibilities

Sales & Profitability

• Effectively manage the P&L to sustain a profitable performance for the area
• Identify under-performing stores and develop a business plan to address/manage issues effectively
• Identify key local competitors and market trends, initiate short-term strategy and action plans to be competitive
• Support the management of customer service activities to increase the quality of the customer experience and thus increase sales
• Pro-actively contribute to the business strategy and implement projects/pilots for the area

Operations Excellence

• Ensure all stores adhere to compliance requirements in all operational activities and company P&P
• Be the voice of retail stores to Management
• Review and ensure that Operations SOPs are kept updated
• Assist the Operations Manager in projects initiative, implementation, execution and delivered on time, within scope
• Ensure the visual presentation of all stores represent the brand image

Leadership

• Offer store in-charges coaching and support to resolve store issues effectively and promptly
• Create a positive environment that results in stable retention and a reduction of labour turnover
• Communicate business and area objectives to store in-charges to that they are well-informed of the business activities and their required contributions
• Encourage store in-charges to seek and continuously develop knowledge of competitor activity and market trends with the purpose of making innovative recommendations to drive the business forward

People

• Effectively manage the performance and development of store in-charges to drive and maximise sales performance for the area
•  Plan for succession in the area through identification of individuals with potential for development and growth
• Recruit and monitor performance/development needs for new (or newly promoted) store incharges
• Develop performance improvement plans for store in-charges who constantly perform below par

Projects and Secondary Role

• Lead and manage project initiatives, ensuring proper planning, implementation, execution, and timely delivery
• Embrace and effectively carry out additional responsibilities under the assigned secondary role

Others

• Any other duties as per assigned